Back in April, my son and I were enjoying the Oakland Earth festival when we were approached by the sweetest young lady. She began to tell me all about Imperfect Produce, who they are and what they do. I was immediately hooked and ready to sign up!
Imperfect Produce is on a mission to find a home for the 1 in 5 fruits and vegetables that are deemed too ugly to be sold in grocery stores. This helps the consumer because they are able to sell the produce at a discounted cost because these fruits and veggies have been shunned from grocery store shelves due to size or discoloration. This also helps the local farmers sell their products and helps with food waste. The best part, you do not even have to step foot in a store for your food. Imperfect Produce delivers the food to you!
Here’s how it works. After signing up, they email you at the beginning of each week with a link to customize your box/order. Log into your account and you can begin choosing your product, it’s that simple! The offerings that week will be detailed with where it is from, if it’s organic or conventional, why it is imperfect, and how much it costs. You have complete control over what will be delivered to you. Now, If you are the adventurous type, you are more than welcome to let them chose what will be in your box so you are surprised when your delivery comes! Also, you can sign up for weekly or bi weekly deliveries and it’s easy to skip a delivery if needed. Lastly, in your first box, along with your fresh food you also receive some storing tips. Knowing that the average sized family of four throws out nearly $1,600 worth of produce annually, I think we can all use some storing tips! All boxes after that come with a fun recipe.
No, I do not work for Imperfect Produce, I just love their mission! Americans are leading the world in food waste and we need more businesses out there looking to make a change!! Unfortunately, this particular company only covers the LA and Bay Area but I am sure if you search hard enough in your area you can find something like this. A lot of times we just don’t think to look for, it but green businesses are out there! If you are in the Los Angeles or Bay Area and this is something you might want click on the referral link to get a $10 credit